How Video Conferencing Proves Its Value to Businesses

When so much to do with business nowadays relies on collaboration, it only makes sense that the solutions that enable this kind of cooperation would be seen as assets. Take video conferencing solutions - while many of their benefits may seem obvious, they have additional impacts that may not be initially apparent. Let’s review some of these benefits.

1. Productivity Increases

There’s wisdom behind the phrase “two heads are better than one,” and this is where that wisdom becomes apparent. Conferencing and collaboration allow for more minds to apply themselves to a particular challenge at a time, which means that a challenge is more likely to be solved in a timely manner.

2. Attendance and Retention are Improved

Not all businesses keep all of their employees under one roof - many leverage remote workers to accomplish their tasks for various reasons. Naturally, there are the more obvious reasons that this benefits the business, but some can be chalked up to the fact that a conferencing and collaboration solution helps your employees remain engaged and participating… especially if they wouldn’t be able to otherwise. For similar reasons, collaboration solutions are also beneficial for employee retention rates, as the capability to work from home can help keep the work/life balance manageable, boosting your team’s satisfaction and motivating them to stick around.

3. Meetings Can Be More Structured and Worthwhile

In order to facilitate a meeting involving people in different locations - whether that location is another office building or (as referenced above) their home - certain etiquette needs to be followed, such as more concrete start and finish times. Knowing that a meeting will end at a particular time motivates its participants to participate, as they know that there is only so much time on the agenda that can be devoted to their considerations. A deadline can be a powerful incentive, even in something as relatively mundane as a meeting.

Have you been considering improvements to your business’ use of collaboration? SCW has the solutions that can help. Reach out to our team by calling (509) 534-1530.